Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
6337DE
RGB
99, 55, 222
HSL
256, 72%, 54%
HSB
256, 75%, 87%
CMYK
55, 75, 0, 13
LAB
38, 51, -80
LCH
38, 94, 303
OKLCH
0.50, 0.23, 287
XYZ
20, 11, 70
LUV
38, 2, -109
HWB
256, 22%, 13%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.