Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
6349EA
RGB
99, 73, 234
HSL
250, 79%, 60%
HSB
250, 69%, 92%
CMYK
58, 69, 0, 8
LAB
42, 45, -79
LCH
42, 91, 299
OKLCH
0.53, 0.23, 283
XYZ
22, 13, 79
LUV
42, -2, -113
HWB
250, 29%, 8%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.