Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
635487
RGB
99, 84, 135
HSL
258, 23%, 43%
HSB
258, 38%, 53%
CMYK
27, 38, 0, 47
LAB
39, 15, -26
LCH
39, 31, 300
OKLCH
0.48, 0.08, 297
XYZ
13, 11, 24
LUV
39, 4, -39
HWB
258, 33%, 47%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.