Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
63579E
RGB
99, 87, 158
HSL
250, 29%, 48%
HSB
250, 45%, 62%
CMYK
37, 45, 0, 38
LAB
41, 18, -37
LCH
41, 42, 296
OKLCH
0.50, 0.11, 290
XYZ
15, 12, 34
LUV
41, 1, -55
HWB
250, 34%, 38%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.