Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
6366AF
RGB
99, 102, 175
HSL
238, 32%, 54%
HSB
238, 43%, 69%
CMYK
43, 42, 0, 31
LAB
45, 14, -40
LCH
45, 42, 289
OKLCH
0.54, 0.11, 280
XYZ
18, 15, 43
LUV
45, -5, -60
HWB
238, 39%, 31%
Pantone
Cool Gray 11 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.