Psychology
Green is the most restful color for the eye — the lens focuses on it almost without effort. It conveys balance, growth, and safety in equal measure.
Meaning
Universal shorthand for nature, health, money, and permission ('go'). Saturated mid-greens read as fresh and youthful; deep forest greens read as luxurious and established.
Applications
Workhorse hue for finance, health, sustainability, and outdoor brands. Pair with cream, beige, or muted ochre for an organic feel.
Conversion
HEX
63791C
RGB
99, 121, 28
HSL
74, 62%, 29%
HSB
74, 77%, 47%
CMYK
18, 0, 77, 53
LAB
48, -18, 45
LCH
48, 48, 112
OKLCH
0.54, 0.12, 122
XYZ
12, 16, 4
LUV
48, -10, 50
HWB
74, 11%, 53%
Pantone
364 C
Harmonies
Shades & tints
Similar named colors
Browse every named green on shades of green, or all families on colors.