Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
63A4EF
RGB
99, 164, 239
HSL
212, 81%, 66%
HSB
212, 59%, 94%
CMYK
59, 31, 0, 6
LAB
65, -5, -45
LCH
65, 45, 264
OKLCH
0.71, 0.13, 253
XYZ
34, 35, 87
LUV
65, -28, -70
HWB
212, 39%, 6%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.