Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
63B8CD
RGB
99, 184, 205
HSL
192, 51%, 60%
HSB
192, 52%, 80%
CMYK
52, 10, 0, 20
LAB
70, -23, -19
LCH
70, 30, 220
OKLCH
0.74, 0.09, 216
XYZ
33, 41, 64
LUV
70, -37, -26
HWB
192, 39%, 20%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.