Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
63BECA
RGB
99, 190, 202
HSL
187, 49%, 59%
HSB
187, 51%, 79%
CMYK
51, 6, 0, 21
LAB
72, -26, -15
LCH
72, 30, 210
OKLCH
0.75, 0.09, 207
XYZ
34, 44, 63
LUV
72, -39, -19
HWB
187, 39%, 21%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.