Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
63D0DB
RGB
99, 208, 219
HSL
186, 62%, 62%
HSB
186, 55%, 86%
CMYK
55, 5, 0, 14
LAB
77, -30, -16
LCH
77, 34, 207
OKLCH
0.80, 0.10, 204
XYZ
40, 53, 75
LUV
77, -45, -19
HWB
186, 39%, 14%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.