Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
65969D
RGB
101, 150, 157
HSL
188, 22%, 51%
HSB
188, 36%, 62%
CMYK
36, 4, 0, 38
LAB
59, -16, -9
LCH
59, 18, 210
OKLCH
0.64, 0.05, 207
XYZ
22, 27, 36
LUV
59, -24, -11
HWB
188, 40%, 38%
Pantone
7717 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.