Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
66199D
RGB
102, 25, 157
HSL
275, 73%, 36%
HSB
275, 84%, 62%
CMYK
35, 84, 0, 38
LAB
29, 50, -56
LCH
29, 75, 312
OKLCH
0.42, 0.19, 305
XYZ
12, 6, 32
LUV
29, 16, -74
HWB
275, 10%, 38%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named purple on shades of purple, or all families on colors.