Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
669CD2
RGB
102, 156, 210
HSL
210, 55%, 61%
HSB
210, 51%, 82%
CMYK
51, 26, 0, 18
LAB
62, -7, -34
LCH
62, 34, 258
OKLCH
0.68, 0.10, 249
XYZ
29, 31, 65
LUV
62, -25, -51
HWB
210, 40%, 18%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.