Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
6760FE
RGB
103, 96, 254
HSL
243, 99%, 69%
HSB
243, 62%, 100%
CMYK
59, 62, 0, 0
LAB
49, 38, -80
LCH
49, 88, 295
OKLCH
0.59, 0.23, 279
XYZ
28, 18, 96
LUV
49, -7, -119
HWB
243, 38%, 0%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.