Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
67A0DA
RGB
103, 160, 218
HSL
210, 61%, 63%
HSB
210, 53%, 85%
CMYK
53, 27, 0, 15
LAB
64, -7, -36
LCH
64, 36, 259
OKLCH
0.69, 0.10, 250
XYZ
31, 33, 71
LUV
64, -26, -55
HWB
210, 40%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.