Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
67AAE2
RGB
103, 170, 226
HSL
207, 68%, 65%
HSB
207, 54%, 89%
CMYK
54, 25, 0, 11
LAB
67, -10, -35
LCH
67, 37, 254
OKLCH
0.72, 0.11, 245
XYZ
34, 37, 77
LUV
67, -30, -54
HWB
207, 40%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.