Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
67BBF8
RGB
103, 187, 248
HSL
205, 91%, 69%
HSB
205, 58%, 97%
CMYK
58, 25, 0, 3
LAB
72, -13, -39
LCH
72, 41, 251
OKLCH
0.76, 0.12, 242
XYZ
40, 45, 95
LUV
72, -35, -60
HWB
205, 40%, 3%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.