Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
67C8DC
RGB
103, 200, 220
HSL
190, 63%, 63%
HSB
190, 53%, 86%
CMYK
53, 9, 0, 14
LAB
75, -26, -19
LCH
75, 32, 217
OKLCH
0.78, 0.10, 213
XYZ
39, 49, 75
LUV
75, -41, -26
HWB
190, 40%, 14%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.