Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
686DB5
RGB
104, 109, 181
HSL
236, 34%, 56%
HSB
236, 43%, 71%
CMYK
43, 40, 0, 29
LAB
48, 12, -39
LCH
48, 41, 288
OKLCH
0.56, 0.11, 279
XYZ
20, 17, 46
LUV
48, -6, -60
HWB
236, 41%, 29%
Pantone
5285 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.