Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
689DD4
RGB
104, 157, 212
HSL
211, 56%, 62%
HSB
211, 51%, 83%
CMYK
51, 26, 0, 17
LAB
63, -6, -34
LCH
63, 35, 259
OKLCH
0.68, 0.10, 250
XYZ
30, 32, 67
LUV
63, -25, -52
HWB
211, 41%, 17%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.