Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
68ACBD
RGB
104, 172, 189
HSL
192, 39%, 57%
HSB
192, 45%, 74%
CMYK
45, 9, 0, 26
LAB
66, -19, -16
LCH
66, 25, 220
OKLCH
0.71, 0.07, 216
XYZ
30, 36, 54
LUV
66, -31, -21
HWB
192, 41%, 26%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.