Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
697D9E
RGB
105, 125, 158
HSL
217, 21%, 52%
HSB
217, 34%, 62%
CMYK
34, 21, 0, 38
LAB
52, -1, -20
LCH
52, 20, 266
OKLCH
0.59, 0.06, 260
XYZ
19, 20, 35
LUV
52, -11, -30
HWB
217, 41%, 38%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.