Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
699CAE
RGB
105, 156, 174
HSL
196, 30%, 55%
HSB
196, 40%, 68%
CMYK
40, 10, 0, 32
LAB
61, -14, -15
LCH
61, 21, 227
OKLCH
0.66, 0.06, 222
XYZ
25, 30, 44
LUV
61, -24, -20
HWB
196, 41%, 32%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.