Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69A3AA
RGB
105, 163, 170
HSL
186, 28%, 54%
HSB
186, 38%, 67%
CMYK
38, 4, 0, 33
LAB
63, -18, -10
LCH
63, 21, 209
OKLCH
0.68, 0.06, 205
XYZ
26, 32, 43
LUV
63, -27, -12
HWB
186, 41%, 33%
Pantone
5523 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.