Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69A6EB
RGB
105, 166, 235
HSL
212, 76%, 67%
HSB
212, 55%, 92%
CMYK
55, 29, 0, 8
LAB
66, -5, -41
LCH
66, 42, 263
OKLCH
0.71, 0.12, 253
XYZ
34, 36, 84
LUV
66, -27, -64
HWB
212, 41%, 8%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.