Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69A7EE
RGB
105, 167, 238
HSL
212, 80%, 67%
HSB
212, 56%, 93%
CMYK
56, 30, 0, 7
LAB
67, -5, -42
LCH
67, 43, 263
OKLCH
0.72, 0.12, 253
XYZ
35, 37, 86
LUV
67, -28, -66
HWB
212, 41%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.