Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69AAF2
RGB
105, 170, 242
HSL
212, 84%, 68%
HSB
212, 57%, 95%
CMYK
57, 30, 0, 5
LAB
68, -6, -43
LCH
68, 43, 263
OKLCH
0.72, 0.12, 252
XYZ
36, 38, 89
LUV
68, -29, -67
HWB
212, 41%, 5%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.