Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69D7E3
RGB
105, 215, 227
HSL
186, 69%, 65%
HSB
186, 54%, 89%
CMYK
54, 5, 0, 11
LAB
80, -30, -16
LCH
80, 34, 208
OKLCH
0.82, 0.10, 205
XYZ
44, 57, 81
LUV
80, -46, -20
HWB
186, 41%, 11%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.