Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
69E4FB
RGB
105, 228, 251
HSL
189, 95%, 70%
HSB
189, 58%, 98%
CMYK
58, 9, 0, 2
LAB
84, -31, -22
LCH
84, 38, 216
OKLCH
0.86, 0.11, 212
XYZ
51, 65, 101
LUV
84, -50, -30
HWB
189, 41%, 2%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.