Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6B8897
RGB
107, 136, 151
HSL
200, 17%, 51%
HSB
200, 29%, 59%
CMYK
29, 10, 0, 41
LAB
55, -8, -12
LCH
55, 14, 236
OKLCH
0.61, 0.04, 231
XYZ
20, 23, 33
LUV
55, -15, -16
HWB
200, 42%, 41%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.