Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
6D2E76
RGB
109, 46, 118
HSL
293, 44%, 32%
HSB
293, 61%, 46%
CMYK
8, 61, 0, 54
LAB
31, 37, -29
LCH
31, 47, 322
OKLCH
0.42, 0.13, 322
XYZ
11, 7, 18
LUV
31, 25, -42
HWB
293, 18%, 54%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
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