Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6DA0EE
RGB
109, 160, 238
HSL
216, 79%, 68%
HSB
216, 54%, 93%
CMYK
54, 33, 0, 7
LAB
65, 0, -45
LCH
65, 45, 269
OKLCH
0.70, 0.13, 259
XYZ
34, 35, 86
LUV
65, -24, -71
HWB
216, 43%, 7%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.