Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6DDAFF
RGB
109, 218, 255
HSL
195, 100%, 71%
HSB
195, 57%, 100%
CMYK
57, 15, 0, 0
LAB
82, -25, -28
LCH
82, 38, 229
OKLCH
0.84, 0.11, 223
XYZ
49, 61, 104
LUV
82, -45, -41
HWB
195, 43%, 0%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.