Psychology
Orange combines red's energy with yellow's optimism — friendly, enthusiastic, and approachable without the urgency of pure red. It encourages action without confrontation.
Meaning
Often tied to harvest, autumn, and craft. In branding it suggests affordability, creativity, and a slightly off-beat sensibility — Penguin, Nickelodeon, and Hermès all use distinct oranges to telegraph very different stories.
Applications
Strong as a hero color for food, fitness, and entertainment brands. Pairs well with deep blues for high contrast or with warm neutrals for an earthier palette.
Conversion
HEX
6E2209
RGB
110, 34, 9
HSL
15, 85%, 23%
HSB
15, 92%, 43%
CMYK
0, 69, 92, 57
LAB
26, 33, 34
LCH
26, 47, 45
OKLCH
0.37, 0.11, 37
XYZ
7, 4, 1
LUV
26, 57, 20
HWB
15, 4%, 57%
Pantone
478 C
Harmonies
Shades & tints
Similar named colors
Browse every named red on shades of red, or all families on colors.