Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6E899F
RGB
110, 137, 159
HSL
207, 20%, 53%
HSB
207, 31%, 62%
CMYK
31, 14, 0, 38
LAB
56, -6, -15
LCH
56, 16, 249
OKLCH
0.62, 0.05, 243
XYZ
22, 24, 36
LUV
56, -14, -21
HWB
207, 43%, 38%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named gray on shades of gray, or all families on colors.