Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6EBBD1
RGB
110, 187, 209
HSL
193, 52%, 63%
HSB
193, 47%, 82%
CMYK
47, 11, 0, 18
LAB
72, -20, -19
LCH
72, 28, 223
OKLCH
0.75, 0.08, 218
XYZ
36, 43, 67
LUV
72, -34, -26
HWB
193, 43%, 18%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.