Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6FBCCE
RGB
111, 188, 206
HSL
191, 49%, 62%
HSB
191, 46%, 81%
CMYK
46, 9, 0, 19
LAB
72, -21, -17
LCH
72, 27, 219
OKLCH
0.75, 0.08, 214
XYZ
36, 44, 65
LUV
72, -35, -23
HWB
191, 44%, 19%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.