Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
6FCAE8
RGB
111, 202, 232
HSL
195, 72%, 67%
HSB
195, 52%, 91%
CMYK
52, 13, 0, 9
LAB
77, -22, -24
LCH
77, 33, 227
OKLCH
0.79, 0.10, 222
XYZ
42, 51, 84
LUV
77, -39, -34
HWB
195, 44%, 9%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.