Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
702FD8
RGB
112, 47, 216
HSL
263, 68%, 52%
HSB
263, 78%, 85%
CMYK
48, 78, 0, 15
LAB
37, 55, -76
LCH
37, 94, 306
OKLCH
0.50, 0.23, 293
XYZ
20, 10, 66
LUV
37, 8, -106
HWB
263, 18%, 15%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.