Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
704FF9
RGB
112, 79, 249
HSL
252, 93%, 64%
HSB
252, 68%, 98%
CMYK
55, 68, 0, 2
LAB
46, 48, -82
LCH
46, 95, 300
OKLCH
0.57, 0.24, 285
XYZ
27, 16, 91
LUV
46, 0, -120
HWB
252, 31%, 2%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.