Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
709EDA
RGB
112, 158, 218
HSL
214, 59%, 65%
HSB
214, 49%, 85%
CMYK
49, 28, 0, 15
LAB
64, -4, -36
LCH
64, 36, 264
OKLCH
0.69, 0.10, 255
XYZ
32, 33, 71
LUV
64, -22, -55
HWB
214, 44%, 15%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.