Psychology
Pink softens red's intensity — tender, playful, and intimate. Contemporary design has reclaimed it from purely feminine associations.
Meaning
Romance, sweetness, and (more recently) gender-fluid expression. Hot pinks signal energy and youth; dusty pinks feel grown-up and editorial.
Applications
Perfect for beauty, lifestyle, fashion, and challenger brands looking to stand out. Pair with deep charcoal or burgundy for editorial weight.
Conversion
HEX
714384
RGB
113, 67, 132
HSL
282, 33%, 39%
HSB
282, 49%, 52%
CMYK
14, 49, 0, 48
LAB
36, 29, -29
LCH
36, 41, 316
OKLCH
0.46, 0.11, 315
XYZ
13, 9, 23
LUV
36, 18, -43
HWB
282, 26%, 48%
Pantone
2602 C
Harmonies
Shades & tints
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