Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
71B2DC
RGB
113, 178, 220
HSL
204, 60%, 65%
HSB
204, 49%, 86%
CMYK
49, 19, 0, 14
LAB
69, -13, -28
LCH
69, 31, 245
OKLCH
0.74, 0.09, 238
XYZ
36, 41, 74
LUV
69, -30, -42
HWB
204, 44%, 14%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.