Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
72979E
RGB
114, 151, 158
HSL
190, 18%, 53%
HSB
190, 28%, 62%
CMYK
28, 4, 0, 38
LAB
60, -12, -8
LCH
60, 14, 214
OKLCH
0.65, 0.04, 210
XYZ
24, 28, 37
LUV
60, -19, -10
HWB
190, 45%, 38%
Pantone
Cool Gray 8 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.