Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
729BC4
RGB
114, 155, 196
HSL
210, 41%, 61%
HSB
210, 42%, 77%
CMYK
42, 21, 0, 23
LAB
62, -6, -26
LCH
62, 27, 256
OKLCH
0.68, 0.08, 249
XYZ
29, 31, 57
LUV
62, -20, -39
HWB
210, 45%, 23%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.