Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
729CE5
RGB
114, 156, 229
HSL
218, 69%, 67%
HSB
218, 50%, 90%
CMYK
50, 32, 0, 10
LAB
64, 1, -42
LCH
64, 42, 271
OKLCH
0.69, 0.12, 261
XYZ
33, 33, 79
LUV
64, -21, -66
HWB
218, 45%, 10%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.