Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
729FD4
RGB
114, 159, 212
HSL
212, 53%, 64%
HSB
212, 46%, 83%
CMYK
46, 25, 0, 17
LAB
64, -5, -32
LCH
64, 33, 261
OKLCH
0.69, 0.09, 253
XYZ
31, 33, 67
LUV
64, -22, -49
HWB
212, 45%, 17%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.