Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
72A7BB
RGB
114, 167, 187
HSL
196, 35%, 59%
HSB
196, 39%, 73%
CMYK
39, 11, 0, 27
LAB
65, -14, -16
LCH
65, 22, 229
OKLCH
0.70, 0.06, 224
XYZ
30, 35, 52
LUV
65, -25, -22
HWB
196, 45%, 27%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.