Psychology
Blue is the world's most-preferred color across age, gender, and culture. It lowers heart rate, conveys stability and trust, and reads as professional almost regardless of context.
Meaning
Trust, authority, and depth — which is why it anchors finance, healthcare, government, and big-tech logos. Lighter blues feel airy and aspirational; navy and midnight feel established.
Applications
Foundational for SaaS, fintech, and enterprise interfaces. Mix with warm accents to avoid the corporate-blue trap of looking like every competitor.
Conversion
HEX
72B4BF
RGB
114, 180, 191
HSL
189, 38%, 60%
HSB
189, 40%, 75%
CMYK
40, 6, 0, 25
LAB
69, -20, -13
LCH
69, 23, 213
OKLCH
0.73, 0.07, 209
XYZ
33, 40, 55
LUV
69, -31, -16
HWB
189, 45%, 25%
Pantone
311 C
Harmonies
Shades & tints
Similar named colors
Browse every named teal on shades of teal, or all families on colors.