Psychology
Historically the rarest pigment to produce, purple still carries an undertone of luxury and the unusual. Creative, spiritual, and slightly otherworldly without being cold.
Meaning
Royalty, magic, ambition, and high-end indulgence. Brighter violets feel youthful and playful; deeper plums feel ceremonial and premium.
Applications
Ideal for beauty, wellness, creative tools, and entertainment. Pair with gold or warm white for a luxury read.
Conversion
HEX
732BDA
RGB
115, 43, 218
HSL
265, 70%, 51%
HSB
265, 80%, 85%
CMYK
47, 80, 0, 15
LAB
37, 58, -78
LCH
37, 97, 307
OKLCH
0.50, 0.24, 294
XYZ
21, 10, 67
LUV
37, 10, -107
HWB
265, 17%, 15%
Pantone
2602 C
Harmonies
Shades & tints
Similar named colors
Browse every named blue on shades of blue, or all families on colors.